Hebei International Industrial Design Week 2021

Michael Young, the Britain industrial design master was invited to be the curator of the Hebei International Industrial Design Week 2021 with the theme of "Interconnectedness: Design to Rekindle the World". This year, Britain is selected to be the guest of honor. The HIDW 2021 will focus on the forward-looking direction of the industrial designs such as design strategies, systematic design and green design and future development tendencies, call on the mix of the eastern and western design aesthetics and techniques, pay attention to the future urban life, face directly the industrial and urban transition needs, explore the new models and routes for the perpetual innovation development of the future cities and industries, enlarge the industrial design extension to a certain degree and introduce contents covering city design and ecological design to make it an international, professional brand-oriented and market-oriented design communication platform.

The HIDW will combine the British design results in areas such as city design, product design and design education with the construction and development of Xiongan New Area to inspire enterprises and organizations in Hebei province to seek the international expression of the local culture, open and shared service design, humane and emotional design concept. It insists on the "1+N" activity holding models, setting a main venue in Xiongan New Area and other venues in related cities and counties; it adopts online-offline combinition new models and creates a whole-day design service exhibition trade platform through advanced information technology of "Internet+exhibition" and "online+offline".

Past / Future

HIDW creates a multi-level and forward-looking design event covering the Beijing-Tianjin-Hebei region, taking into account the traditional industries and cultural resources of Hebei Province and the Beijing-Tianjin-Hebei region, and introducing the international design community around the future positioning of the Xiongan New Area and the Beijing-Tianjin-Hebei urban circle trends and thoughts. It leads the development of Hebei's industrial design with a forward-looking perspective, thus empowering Hebei's future construction.

Industry / City

Hebei is a major industrial manufacturing province with a strong foundation for industrial development. Xiongan New Area is responsible for evacuation of Beijing's non-capital functions, a high-level modern socialist city, a new engine for a modern economic system, and a national model positioning for high-quality development. HIDW attracts a group of world-renowned experts, companies and institutions in the fields of design, Internet, urban construction and other fields to gather in Xiongan New Area to discuss industrial design, service design, design thinking, and urban design at multiple levels including practice of  industrial transformation, emerging industries and future cities. 

Outcome / Value

It aims to show the design results, reflect the commercial and social value brought by the design, improve the government, enterprises, and the public's awareness of design, and gradually tap the demand.