Since 2013, he has been engaged in PANTONE's color business, gradually establishing PANTONE China's e-commerce business. In 2017, he officially joined PANTONE to be responsible for China's business development strategy and serve well-known domestic and international brands. The projects he participated in have won numerous domestic and international awards such as the Golden Eye Award, Huxiu Award, and IAI Global Design Award. His rich experience enables him to understand and meet client needs, helping enterprises and brands select more professional color tools and color management processes.